Associate Director, GTM and Planning

It starts with YES!
 

At Optus, we have an ambitious goal to be Australia’s most loved everyday brand.
 

The Associate Director, GTM and Planning is a meaningful role within the overall Small Business team, reporting to the Director, GTM Operations. It is a key operational role, with overall accountability for ensuring the effective development of a strong and impactful GTM strategic plan for the Small Business segment, partnering with insights and product teams to ensure direction and aligned priorities drive the right focus and positive outcome for Small Business segment.

A key measure of success will also be the quality of the execution and enablement across the team, partnering with key areas to deliver an outstanding customer experience. This role will play a lead role in marketing governance, ensuring legal, regulatory and GTM processes are being followed to ensure the right customer and business outcomes are being achieved. The role supports Small Business and will partner closely with other GTM teams (both in our Consumer and Enterprise space), to contribute to building a centre of GTM excellence with a standardised approach, cadence and governance.
 

Your day in the life at Optus
 

• Leading GTM planning:  for the Small Business segment, ensuring we've the right plan in place to over-achieve on all our metrics, working closely with critical teams to supply to the achievement of key revenue, net connections (sales and retention) and EBITDA targets.
• Leadership: The role indirectly leads a small team and has a focus on developing the capability of people not only directly in the team but across the whole Optus organisation as we build the focus on the Small Business segment.
• Exceptional customer experience through a strong, coordinated GTM plan: Orchestrate exceptional experience and outcomes for our business customers through driving effective go to market programs, integrated to deliver the best results.
• Customer Focus: Act as a ‘customer proposition champion’ across all GTM initiatives to ensure all internal and external execution is integrated and aligned to the segment strategy, with a laser focus on customer experience. This role will play a leading part in key internal GTM processes.
• Process: Ensuring adherence to the centralised GTM processes to enable the best outcomes, this role will be passionate about process and experience optimisation, delivered through strong change management frameworks. Driving strong GTM and marketing governance, ensuring legal, regulatory and GTM processes are being followed to support our customer experience ambitions

Your skills to pay the bills
 

• Ability to approach business challenges with a customer-first attitude and a strategic, solution-focused perspective.
• Strong skills in go-to-market (GTM) planning, with a background in marketing, agency work, or product management.
• Effective at establishing relationships, negotiating, and collaborating with a diverse range of partners and teams.
• Capable of leading both overarching strategies and detailed operational plans with a focus on improving customer experiences.
• Exhibits leadership skills through clear communication, a strong focus on customer needs, and a dedication to ongoing improvement and performance optimization.

Perks we love at Optus
 

• 3 days in the office, 2 days remote – with flexible hours to suit!
• Inclusive paid parental leave, up to 14 weeks for the primary care giver
• All Optus employees have access to resources, webinars and support via the ‘Parents at Work portal’
• Own your own growth by accessing an extensive online and facilitator led learning catalogue – even earn a MBA micro-credential via OptusU (University)
• Connect at work through one of our employee-led volunteer groups: Culture Connect, Elevate Women, Disability Network, Express Yourself (LGBTQIA+), United Veterans and Yarn Network
• Vibrant campus life, variety of facilities including restaurants, cafes, gymnasium, GP, and post office
• Two easy travel options to Sydney Campus: Optus bus from Sydney CBD (20min travel time) and Macquarie University Metro Station (every 6-8 minutes); morning and afternoon!

Keen to see what it’s really like to work at Optus? Search #OptusLife on LinkedIn to go behind the scenes!

At Optus, we are strengthened by others and that means valuing diversity and saying ‘yes’ to embracing individual differences. We are committed to ensuring that our application process provides an equal employment opportunity to all job seekers, including individuals from diverse gender, cultural and linguistic backgrounds, individuals with a disability, individuals identifying as being part of the LGBTQIA+ community, individuals who may have served in the armed forces or who identify as Aboriginal and/or Torres Strait Islander. If you require any adjustments or accessibility support to participate fairly and equitably in the recruitment process, please email AccessibleRecruitment@optus.com.au along with your preferred method of contact and we will be in touch.

For more information on Diversity, Inclusion & Belonging at Optus, please visit https://www.optus.com.au/about/inclusion-diversity.