Biddable Analyst

Optus is an Australian telecommunications company, delivering more than 11 million services to our customers every day across mobile, broadband and digital solutions.

As a Biddable Analyst, you will play a key role in implementing, executing, and optimizing paid media campaigns to reach the right audience and drive business growth.

This dynamic role will see you lead campaigns and contribute significantly to the growth of our organisation. You will collaborate with colleagues in Digital Marketing and Product Marketing, as well as external vendors such as media agencies. By aligning your efforts with our Digital Marketing strategy, you will play a crucial role in driving results and achieving campaign objectives.




Your day to day will consist of

• Plan, execute, and optimise biddable media campaigns across platforms such as Google Ads, DV360, and Facebook Ads Manager.
• Analyse campaign performance data to identify trends and implement strategies that improve ROI.
• Manage budgets, forecast spend, and ensure cost efficiency across all campaigns.
• Collaborate with internal stakeholders and external vendors to align campaign objectives and deliverables.
• Set up tracking and reporting mechanisms to monitor performance and provide actionable insights.
• Conduct A/B testing and audience segmentation to refine targeting and creative strategies
  
  
  

What makes you perfect for the role?

• A degree or equivalent experience in Business, Marketing, or an Analytical field
• Ability to develop and implement biddable campaigns across SEM, programmatic, social, and affiliate channels
• Experience with biddable campaign management, tracking, reporting and optimization
• Excellent collaboration and communication skills to work across teams and with external partners
• Ability to thrive in a fast-paced environment, manage multiple projects, and meet deadlines
• Passionate about all things digital and innovation, with a strong commitment to optimizing campaign performance and achieving product-specific goals.

If you're looking for a hands-on role where you can grow your digital marketing expertise and make a real impact, we'd love to hear from you

The good stuff…. | What’s in it for you?

• Competitive remuneration and employee discounts. Make life easier (and more affordable) with $80 monthly credit and 25% off Optus products and unique shopping discounts with our retail partners.
• Flexible working arrangements with opportunities to work three days in the office, two days remote or home.
• Vibrant and collaborative office campus that includes cafes, convenience store, chill out zones, GP, post office, gym and on-site childcare centre.
• Competitive leave policies, including additional 'Connected’ days to focus on culture, family, health, community, or whatever’s important to you.
• We support growing families with inclusive, carer-neutral paid Parental Leave of up to 16 weeks.
• Direct your own development and build future-ready skills with Optus U’s industry-focused micro-credentials, developed with La Trobe and Macquarie Universities.
• Build meaningful connections through employee-led networks and diversity initiatives including Culture Connect, Elevate Women, Disability Network and Express Yourself (LGBTQIA+).
• Put your wellbeing first with free access to counselling and support services, 24/7 — in-person, by phone, SMS, or video.
  
  
  

At Optus, we are strengthened by others and that means valuing diversity and saying ‘yes’ to embracing individual differences. We are committed to ensuring that our application process provides an equal employment opportunity to all job seekers, including individuals from diverse gender, cultural and linguistic backgrounds, individuals with a disability, individuals identifying as being part of the LGBTQIA+ community, individuals who may have served in the armed forces or who identify as Aboriginal and/or Torres Strait Islander. We also want to do our best to make our recruitment process inclusive. If you require any adjustments or accessibility support to participate fairly and equitably in the recruitment process, please email AccessibleRecruitment@optus.com.au or call 1800 309 170. We're here to help. When you contact us, please advise your preferred method of contact and we will be in touch within 48 hours.

For more information on Diversity, Inclusion & Belonging at Optus, please visit https://www.optus.com.au/about/inclusion-diversity