MarTech Domain Architect

At Optus, our purpose is to power optimism with options. To lead and live our purpose, we are looking for positive, customer centric, innovative and aspirational leadership.

Reporting to the Director of Data & Analytics Architecture, this is a critical executive leadership position that will enable Optus to realise its vision of becoming Australia’s most loved everyday brand with lasting customer relationships - through creating unique customer connections, being digital everywhere, and delivered by our amazing people.

What your day to day looks like

• Marketing Technology Architecture – Accountable for the development and governance of enterprise martech architecture that addresses business needs.
• Develop multi-year Marketing technology strategy and roadmap in collaboration with the business and delivery stakeholders.
• Owns and manages the Martech Domain Reference Architecture document. Regularly updates the martech reference architecture to ensure accuracy, relevance, and alignment to the business strategy and roadmap.
• Key contributor, in collaboration with business and IT partners, in transforming the business through the successful delivery of marketing data (customer data platform), decisioning, personalisation, campaigns and channel orchestration capabilities covering design/architecture, execution, adoption, development and operations of these capabilities.
• Analyse current technology environment to identify deficiencies and recommending solutions, staying abreast of emerging martech technologies and trends and apply them where appropriate.
• Collaborate with Martech Delivery teams on the evaluation and selection of Martech related technologies and products.
• Ensure Martech Solution Design and Deployments are following Enterprise Architecture Standards across all sites.
• Serve as the Martech Domain Architect and work closely with our business and IT partners to identify and implement key programs and solutions.
• Establishing and maintaining trusted relationships with partner teams through active engagement, clear accountability and expectations, and frequent communication.
• Provide martech thought leadership on core marketing and personalisation questions facing the business – employee protection and IAM, customer identify management, data protection, device management and many others.

What makes you perfect for the role?

• Certified Cloud Solution Architect (AWS preferred) with strong experience in Salesforce marketing solutions and solution architecture in large organisations, particularly within Martech management and transformation.
• Proven leadership skills with the ability to coach, mentor, and influence stakeholders at all levels across various functions.
• Deep technical knowledge of enterprise architecture frameworks, including hands-on experience with platforms like Salesforce, Databricks, and Pega Decisioning.
• Expertise in architecting end-to-end marketing automation solutions, integrating marketing platforms with enterprise systems (CRM, CDP, data warehouses), and applying API-first strategies.
• Strong understanding of the marketing technology ecosystem, including Adobe, Pega, Salesforce, and similar platforms, along with AI/ML applications for personalised marketing.
• Skilled in creating and maintaining architecture documentation, balancing innovation, operational excellence, and cost optimisation for scalable and flexible solutions.

Perks we love at Optus

• 3 days in the office, 2 days remote – with flexible hours to suit!
• Inclusive paid parental leave, up to 14 weeks for the primary care giver
• All Optus employees have access to resources, webinars and support via the ‘Parents at Work portal’
• Own your own growth by accessing an extensive online and facilitator led learning catalogue – even earn a MBA micro-credential via OptusU (University)
• Connect at work through one of our employee-led volunteer groups: Culture Connect, Elevate Women, Disability Network, Express Yourself (LGBTQIA+), United Veterans and Yarn Network
• Keen to see what it’s really like to work at Optus? Search #OptusLife on LinkedIn to go behind the scenes.

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