Senior Manager, Business Analytics

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Date: 31-Jan-2019

Location: Singapore, Singapore

As Senior Manager, you will drive value-adding team performance by providing leadership & guidance on business acumen and prioritisation, promote efficiency & innovation, manage stakeholders and some technical aspects (interpreting data, how best to structure efficient analysis, etc.)


The lines of business supported will be Mobile Postpaid, Prepaid, and Digital Mobile, which contribute significant revenues to Singtel.



  • Lead a team of 5-6 Business Analysts,  strategic, data-driven analysis and management reports, to guide business decisions and to identify opportunities and develop insights to drive revenue. 
  • Collaborate closely with stakeholders to provide strategic, data-driven analysis to guide business decisions and to identify opportunities and develop insights to drive revenue.
  • Management & regulatory reporting, including enhancement and ensuring data integrity, including during phases of enterprise data warehouse migration
  • Simulation and analysis for business cases for product launches and other revenue-generating initiatives
  • Deep-dive segmentation and customer profiling for sharper campaign targeting
  • Drill into strategic business performance issues
  • Analyse market landscape and competitive activities
  • Annual Operating Plan (AOP) market sizing and budget model simulation; analysis for target-setting and key AOP initiatives
  • Recommend relevant actions that provide meaningful results to the business e.g. identifying new growth opportunities, calling out risks to business performance and how to address them



  • Bachelor or Masters degree preferably in Engineering, Computer Science, Statistics, Economics, Mathematics or related quantitative field with at least 6-8 years of relevant work experience in business analysis fields and People management experience. Candidates with product marketing/customer lifecycle management experience acquired in telecommunications industry will have added advantage.
  • Well versed in excel modelling.
  • Strong spreadsheet skills with experience creating financial dashboards or models. Candidates with experience writing SQL/SAS queries and pulling data from enterprise data warehouse will also have added advantage.
  • Business acumen / commercial mindset
  • Highly logical & systematic mindset
  • Articulate, strong oral & written communication skills
  • Strong leadership, people management and stakeholder management skills

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